A Simple Corporate Presentation Template
I am a big fan of simple designs. That is also true for the design of corporate presentation templates. These templates should convey a brand, a level of professionalism (aka no comic sans), and include some necessary markers (i.e., logo, copyright). My preferred and simple corporate presentation template has:
- the company logo only on the first slide. There is no need to keep repeating it on subsequent slides. The audience didn’t forget the name of your company after slide 1.
- a copyright notice is a must on every slide. Ideally it is small, fades into the background similar to a watermark, and is out of the way. I put it on the right edge of the slide at a 90 degree angle.
- one color set. No dark and light version of the slides. It is a mess converting between them. This is especially problematic when you borrow and steal slides from other slide decks. Stick to one color scheme using corporate colors. Don’t overdo the colors.
- a simple background of singular color and no texture. I prefer a white background so that you do not need to remove the white background of pictures.
- no borders nor lines limiting the canvas. To give the author lots of options, provide them with a large unrestricted canvas. Don’t separate the title with a line. If your title requires two lines, no problem. If you need more space to put a diagram or call out, no problem.
Good design doesn’t interfere with the content. It adds to it. For a corporate presentation template this means copyright, a minimum of brand identify, and highlighting.